Marketing
Friday August 29, 2014

Kuala Lumpur: The AFC Marketing Committee, which met on Monday under the chairmanship of Saudi Arabia’s Dr. Hafez Al Medlej, reviewed the activities conducted by the confederation during AFC’s competitions and events.

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Shandong Lingong Construction Machinery Co., Ltd (SDLG) signed a three-year sponsorship deal to support the Asian Football Confederation on Friday as the Chinese company becomes the latest commercial backer of the continental body’s club programme.

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Kuala Lumpur: AFC and Tsingtao Brewery Company of China signed a partnership MoU at AFC House in the Malaysian capital on Tuesday.

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Kuala Lumpur: Strategically developing commercial value of AFC competitions should take centrestage as Asia has tremendous marketing potential, said AFC President Shaikh Salman bin Ebrahim Al Khalifa.

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Hong Kong: Guangzhou Evergrande’s historic AFC Champions League victory at the weekend attracted the largest TV audience for a sporting event in China this year, with an average audience totalling over 30 million watching as Marcello Lippi’s side edged out FC Seoul.

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Kuala Lumpur: AFC General Secretary Dato’ Alex Soosay has praised the role of sponsors in the recent successes of Asian football.

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Kuala Lumpur: The AFC Marketing Committee, at its meeting on Sunday under the chairmanship of Saudi Arabia’s Dr. Hafez Al Medlej, adopted the AFC Marketing Department Strategy 2013.

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nov2012 marketing 3x2Kuala Lumpur: The AFC Marketing Committee, which met under the chairmanship of Saudi Arabia’s Dr Hafez Al Medlej on Wednesday at the AFC House, discussed providing additional branding space behind the jersey in AFC club competitions to help the clubs get more financial benefit.

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