“The AFC Quarterly is the confederation's latest effort to reach out to the millions of passionate fans of Asian football and put on splendid display the game’s glorious achievements,” said AFC Acting President Zhang Jilong. “The biggest endeavour of this magazine is to make household names of our players and put the spotlight on our many competitions, which produce countless moments of top-notch football entertainment.”AFC Player of the Year Lee Keun-ho from Korea Republic is the cover star of the inaugural edition, which also features interviews with 2007 AFC Asian Cup winning striker Younus Mahmood, Olympic bronze medal-winning coach Hong Myung-bo, and Uzbek legend Mirdjalal Kasimov.