<div> </div> <div>FIFA Vice-President and the Chairman of the AFC Social Responsibility Committee HRH Prince Ali Bin Al Hussein opened the seminar which is attended by the heads of 13 social organisations across the continent. </div> <div> </div> <div>The strategic planning meeting will discuss the possibilities of potential partnerships between the AFC and the organisations working on humanitarian causes.</div> <div> </div> <div>The meeting has been organised in the pretext of AFC’s proposed 10-year Nutrition Campaign which is set to be launched in November 2013. The campaign is expected to be supported by AFC’s leading partners. </div> <div> </div> <div>According to UNICEF, maternal under-nutrition, long-term exposure to poor diet and repeated infections have left between 165 and 170 million children under five of years of age stunted, preventing them from reaching their full potential. </div> <div> </div> <div>Alarmingly, the proportion of children suffering acute weight loss actually rose in the second half of the 2000 and the first 1,000 days – from conception through to two years of age – have been proven to be critical for growth, development and life-long potential. </div> <div> </div> <div>The AFC’s campaign objectives are: </div> <div>1) Raise awareness that leads to decisive actions on the negative impact of “born too small” of millions of children in Asia </div> <div>2) Support national football associations to develop their own national campaigns aligned to AFC campaign by leveraging partner assets & influence </div> <div>3) Contribute towards Asian governments taking actions through policy reforms, laws & investments to address the double burden of malnutrition in Asia </div> <div>4) Support national football associations towards ensuring good nutrition for all their football development programmes </div> <div>5) Establish stronger links between education & nutrition, especially at the stage of early childhood education. </div>
